In the city, Borders and Barnes & Nobles are the closest you’ll get to the most stock-shelved titles. As for small shops, you’ll find them more precedent in suburbia. So I went to Borders.

What happened was there was a pivotal point in my journey last night. One which all self-starters, especially for entrepreneurs working from home may experience. It didn’t take much but a little fatigue only gave me fuel for finding purpose today.

I won’t go into detail about that but it involves dreams.

Now there’s just a little indifference with dreams when you’re talking to the wrong person. In a monetary aspect, no profit is ever found in thin air. What you’ll experience instead is a euphoria which much like a hypnotism draws you in.

Let me explain.

I don’t want to sell my soul. Nor do I want to sell my body for that matter. There’s a difference. With personal branding becoming predominant nowadays, especially in social marketing, that’s fine for some folks but from my perspective, the self is limited.

Do What You Love … Wrong?

If there’s anything worth of value, in regards to a human being, it’s that only 20% of your life is productive. When I found that out, I thought what about the rest of it?

So we can only do much that for the rest, as the Pareto principle describes, it is possibly a total waste? Is that really where the true pleasure resides?

From another point of view, the pleasure is where the money is as well.

As you look at if from this shift in thinking, doing what you love is the new revolution of working. So why do marketers promote the Pareto concept so vastly that when all the outsourcing is done, isn’t 80% of your time doing what you love work too?

I used to think of the self that if it was successful, everything else follows. However, the self is limited. Perhaps that is a wrong misconception which to this day I believe has given me a many, if not, an unrealistic sense of purpose.

I’ve leaned on the self for too long that it did me more harm than good. Worse, it lead to the misunderstanding of who my sense of self is. And consequently, all this has given me much to ponder on that I will take most of it as tokens of enlightenment just for now.

Hey, at least I tried.

I know I did.

So while I continue to read and write to understand, career-wise, what is profitable in terms of lifestyle choice, I come full circle to a form once again, which to most is valuable.

Yes, you know what I mean – money.

If you have read Money, Dreams and Learning to Bark, you’ll remember that there was a time when it played a deceptive role in my life. I have lost all faith in it completely at one point and have come to disregard it as an irrelevance towards my happiness.

Overall, I was satisfied with where I was, comfortable with the choices I made regarding lifestyle design and positioning. And life was good. There was no need to invite unnecessary stress to my wanton stature. So there was no need to buff the marble.

And as life carried on, the only constant seems to be bills.

This I believed was a factor that upset my balance. It led to the addiction of work. Non-socialite positioning. Shadows of the night. Stretch-marks. Insomnia is the result of exhaustion which comes from stress related to bills.

I wish somebody would have told me sooner that I should have gone into business when I was in college. Whoever came up with the idea that you can do what you like anyway? You know that didn’t work for me but I’m not bitter because of it.

In fact, I’m better because of knowing that what I like to do is my meditation. It brought me back to life when I overworked myself.

Light Finally Gives

While I was in the bookstore, I thought of all this. It eventually did me some good. I came back with a clearer vision of what I wanted to carry forth in my studies online. It didn’t involve all the noise which makes the success of marketing online work.

In fact, it’s a little bit which nobody really talks about in depth. They just give you a bunch of how-tos, like that is going to give you a call to action and create better content.

Well, I want exercises, implementations, proof. Art!

Did I mention before that science was cold? Something besides the templates we’ve all become accustomed to. There’s got to be a shift here. Someone’s got to start it. And I know the more I keep probing, I’ll really narrow down that focus.

For I’ll stick my guns to writing better content.

What does better content mean to you?